Boston Dynamics veterans launch Dynamic Creatures to bring characters to life with robotics

Boston Dynamics — dynamic Creatures co-founder and CEO Marc Theermann (left) and co-founder and CTO Farbod Farshidian. | We’ve seen Spot and Atlas dance, flip, compete on America’s Got Talent, take part in the FIFA World Cup, and more.

Now, two Boston Dynamics veterans are launching Dynamic Creatures. The new company is focused on creating robotic characters for entertainment.  Dynamic Creatures was co-founded by CEO Marc Theermann, former chief strategy officer at Boston Dynamics, and CTO Farbod Farshidian, former research leader at the Robotics and AI Institute. Theermann told The Robot Report the name company name pays homage to Boston Dynamics and Jim Henson’s Creature Shop. “We always put out those videos, A, because it’s super fun, and B, because we wanted to bring the general public along,” Theermann said. “We always thought that, ultimately, these robots are going to be everywhere in our daily lives, so we wanted to show these robots in these fun environments, just to make sure that people understand the capabilities of these robots in terms of their abilities to locomote.” With these videos and excursions, Theermann began seeing interest in robots for entertainment. “Humans love to see robots dancing and love to see robots in these fun environments,” Theermann said.  Dynamic Creatures is targeting a range of entertainment use cases at theme parks, casinos, cruise shapes, and hospitality settings. It is also Boston Dynamics’ official entertainment and hospitality partner. “Dynamic Creatures is opening an important new frontier for advanced robotics,” said Amanda McMaster, the Interim CEO of Boston Dynamics. “As our official entertainment and hospitality partner, the company is combining proven robotic platforms with character design, adaptive behavior and real-time interaction to create experiences the market has not had access to before. Marc and Farbod bring the rare combination of commercial and technical expertise required to turn that vision into compelling, guest-facing systems.” Dynamic Creatures is backed by a mix of U.S. and European institutional investors. These include Eniac Ventures, Kindred Ventures, Heliad, Sunshine Lake and BlueGrass Ventures, along with strategic angel investors Marc Raibert, the executive director of the RAI Institute and founder of Boston Dynamics, and Lukas Ziegler.  https://www.therobotreport.com/wp-content/uploads/2026/09/Dynamic-Creatures.mp4 Dynamic Creatures launches SnowJay Dynamic Creatures introduced SnowJay, its integrated AI and robotics platform. This serves as the operating layer for the company’s robots. Theermann said the platform is in charge of two main things: natural movement and human-robot interaction. “One of the cores of our platform is that we can make any robot walk in these very natural ways,” Theermann said.